Who We Are

Today the unconventional has become the norm, and navigating around danger critical to success, as the world moves in a blur of constant motion.

The Victory Group, a national media, communications and crisis management firm, was designed for success because it was built for speed. After more than three decades, the firm’s scorecard reflects that, having produced award-winning messaging and media for Fortune 500 companies, major league sports, advocacy groups, associations, and more than 450 candidates in 46 states across America.

Within their home base of Florida, the firm has created and produced more winning media campaigns over the past 25 years than any other communications firm in the nation.

Let’s assume (but not entirely rule out) that President-elect Donald Trump will choose not to confine his inaugural speech to 140 characters via Twitter, in a tweet to beat all tweets. So what should we be looking for, hoping for, rooting for? A call to arms grounded in returning American leadership and courage to the world stage? A kinetic shot of adrenalin to rally the nation’s confidence after years of political drift and public disappointment?
December 27, 2016

The Big Business of Governing

Today, government is a $7 trillion business and growing. From quaint hamlets to major cities, and in small states to large, not to mention the annual tab run up by the City by the Potomac, the people’s business has become big business. To lead this enterprise, you would think we would recruit individuals with experience handling huge operations involving huge dollars, and who are accustomed to the day-to-day pressure of overcoming challenges to deliver bottom-line
December 13, 2016

The age of optimism

Feeling good is in. After nearly a decade where American leadership was challenged, jobs were outsourced and manifest destiny seemed destined for extinction, a mesmerizing sense of the possible has returned. Barriers to confidence are falling, stock markets are rising and the essential spirit of can-do Americanism is back in vogue. The rallying cry: Invest in America, invest in your community and invest in yourself, because we are ready to renew the nation and remake
August 4, 2016

That One Moment

Forty-eight years ago, a French mathematician, Rene Thom, developed a novel hypothesis called “the catastrophe theory.” He observed and measured how just one thing can spark a titanic event. First, Thom used his theory to explain hurricanes, tsunamis, and earthquakes. Was it a shift in the tectonic plates, a lunar eclipse, or simply a drop in temperature that led to cataclysm? Then it occurred to Thom and his disciples that the “catastrophe theory” could be